Flightless

Ewe Tunes Campaign

Design and development of an interactive web campaign that enables users to make custom tunes with sheep.

Media: Web / Interactive / Viral Marketing

Client: Icebreaker

Website: www.icebreaker.com

Homepage promotion and intro screen.

Users can create a custom or pre-composed tune.

Users can drag sheep onto a paddock to make music. The location of the sheep on the paddock changes the pitch of the sheep 'baaaaa'.

Once finished, the tune can be sent on to a friend via email.